Founder and CEO

CEO, founder, and senior strategic consultant to many of our high profile clients, Judy is always in demand. When she’s not at a speaking engagement, she’s at a client’s conference room table, or back here at the ranch doing one of the things she enjoys most — tackling a client’s toughest business challenge or managing a comprehensive branding initiative. Notable engagements include rebrands for JK Moving Services and Cystic Fibrosis Foundation, as well as brand launches for Convergent Wealth Advisors and National Museum of the American Indian.


Girls Are Not Slaves

Judy | Brand Marketing | No Comments
I can not comprehend why there is not more outcry. An article deep inside section one of the Washington Post today reports that the Islamic extremists, Boko Haram, in Nigeria who abducted 300...

Happy 100th Birthday AIGA

Judy | Anything + Everything | No Comments
It seems like just yesterday (although it was 30 years ago) that the American Institute of Graphic Artists opened up shop in Washington DC. It was an upstart at the...
The BP logo to support the blog entry The BP Ad That Should Not Have Been

The BP Ad That Should Not Have Been

Judy | Advertising | No Comments
Since the huge oil spill, BP has spent tens of millions of dollars on advertising. Much of it is very good, but recently the energy conglomerate has been running full-page...
The Microsoft logo to support the blog entry Microsoft, Brand, and a new CEO

Microsoft, Brand, and a New CEO

Judy | Branding | No Comments
A new brand study by Forrester Research seen in the January 8 issue of Computerworld,  reports that Microsoft has recently come out on top in a poll of ten consumer...